Dogus Group has acquired an equity stake in euro.message

SAS Finance is pleased to announce the completion of advising Hedef Medya Tanıtım Interaktif Pazarlama A.Ş. (euro.message) on the sale of an equity stake to Doğuş Holding A.Ş.

Doğuş Holding A.Ş., one of the largest conglomerates in Turkey, acquired a holding interest euro.message.

Market leader in Turkey, euro.message has been leveraging leverages synergies of different digital marketing services since 2003. The Company offers variety of online marketing services through its multiple business lines. The company initially entered the market as euro.message an e-mail service provider and then over the years under Hedef Medya Related Group banner expanded into other areas of digital marketing with brandnames such as MadebyCAT and BrandMail.

Doğuş Group is active in seven core businesses: financial services, automotive, construction, media, tourism and services, real estate and energy. Doğuş Group has 125 companies and a workforce of over 29,000 which enables it to offer high level technology, quality brands and dynamic human resources to its customers.

SAS Finance advised to euro.message on the sale process under the leadership of Emre Berkin who runs a boutique M&A and technology growth fund management practice out of Istanbul.

Dogus group has reached an agreement to acquire a majority stake in euro.message, one of the leading interactive marketing solution providers in EMEA region, with offices in Istanbul, Hamburg and Dubai. Euro.message serves more than 3000 world’s top brands and helping them implementing e-mail, mobile and social campaigns cross all channels and automatize their marketing processes. SAS Finance acted as exclusive financial advisor to euro.message.